Thursday, March 27, 2014

Friday, October 18, 2013

on the lengths of opening credits

Here are the lengths of the opening credits for a handful of TV series.
curb - 8 seconds
breaking bad - 18 seconds
suits - 30 seconds
downtown abbey - 31 seconds
walking dead - 35 seconds
mad men - 35 seconds
homeland - 1:21
game of thrones - 1:30
true blood - 1:30
the wire - 1:35
boardwalk empire - 1:35
house of cards - 1:35
sopranos - 1:38
dexter - 1:40
* seems the going rate is 20-40 second intro themes for cable tv, and ~1min30secs for sho/hbo. 

* i.e. it's not tv, it's tv with long intros. 

* on hbo/sho, ~3% of the run time is eaten by the credits; while on cable, where time = foregone ads = foregone money, it's closer to 1%. 

* i like to think that larry david is so bothered by opening credits that he demanded curbs' be sub-10 seconds.

Thursday, October 10, 2013

dark-side market development

consider the tow-truck driver who goes out at night and slashes tires.

it's certainly one way for him/her to get more customers.

here are other theoretical examples of dark-side market development:

* a defense contractor that lobbies politicians to go to war 
* a home security installer who breaks into one house in every four-block radius 
* a beef company that funds a study finding the importance of eating beef 2x a day 
* arsonist firefighters  
* a cybersecurity firm that stages large-scale hacking campaigns 
* window-repairmen that are shit golfers

Tuesday, May 21, 2013

hey @habibmarwan, @ModernJackBauer is now following you on twitter!

with the news that 24 is goin full Tony Almeida and coming back from the dead, my friend victor and i found ourselves debating an aging jack bauer's ability to effectively prevent terror attacks in a post-post-9/11 world. a conversation that quickly devolved into coming up with scenarios in which Jack struggles to understand things like angry birds. Here's what we came up with.

1:59:37 PM Victor: "chloe, i have the guy right here. I'm moving in."
1:59:41 PM Victor: "wait, jack! reddit is saying it's someone else"
1:59:46 PM Victor: "chloe! get reddit on the phone now. i need to move."
1:59:49 PM Victor: "but reddit's not a person, jack!"
1:59:57 PM Victor: "dammit!!"

2:00:12 PM Nathan: "sending you a photo of the suspect now, jack"
2:00:23 PM Nathan: "chole, whatever you just sent me disappeared after 3 seconds!"
2:00:26 PM Nathan: "damnit!!!"

2:10:38 PM Victor: "alright jack what i need you to do is take a panorama of the warehouse"
2:10:50 PM Victor: "how do i do that?!"
2:10:58 PM Victor: "press the button at the top!"
2:11:06 PM Victor: "it doesnt say panorama!!"
2:11:14 PM Victor: "you need to update your software!!"
2:11:17 PM Victor: "dammit!!!"

2:12:55 PM Nathan: "jack the terrorist just answered  a question on quora 'why do people hate the united states?'. here's a link"
2:13:23 PM Nathan: "it's asking me to login with facebook to read the whole answer!!"
2:13:26 PM Nathan: "damnit!!"

2:12:09 PM Victor: "jack the terrorist just posted a video on youtube heres the link"
2:12:20 PM Victor: "chloe this is a video for some dumb movie coming out this summer!"
2:12:25 PM Victor: "jack thats an ad!"
2:12:28 PM Victor: "dammit!!"

5:48:19 PM Nathan: "damnit chloe, i think i took your phone by mistake and now it's asking me for a password. what's your password, chloe!"
5:48:49 PM Nathan: "oh… jack,…. i'm not really comfortable telling you"
5:49:18 PM Nathan: "chloe, this is a matter of national security. i need your password now."
5:49:26 PM Nathan: "fine, jack, it's…..E-D-G-A-R"
5:50:48 PM Nathan:  "damnit!!!"